The question your customers actually ask
When someone asks an AI for a recommendation, do you come up?
GhostCheck asks the AIs the questions your customers ask, with live web search on. Then it shows you exactly who got recommended, who beat you, and which pages those AIs trusted.
ChatGPT
Claude
Gemini
Grok
PerplexityWhy it matters now
AI is the new word of mouth
“Best pizza near me.” “Who should redo my kitchen?” “Which accountant do small businesses in Denver use?” Questions that used to go to Google now go to ChatGPT, and the answer isn't ten blue links. It's three names, stated with confidence.
If your business is one of those names, you win customers you never see coming. If it's not, you don't come second. You don't exist in that conversation at all.
The AIs decide who to recommend from what they read: review sites, roundup articles, directories, local press. You can influence that, but only if you know where you stand and which sources are doing the talking. That's what GhostCheck measures.
45%
of US consumers now use AI tools to find local business recommendations, up from 6% a year earlier.
#3
AI tools are already the third-place channel consumers use to discover local businesses.
Source: BrightLocal, Local Consumer Review Survey 2026, panel of 1,002 US consumers.
01
Paste your URL
That's the only input. GhostCheck reads your site, works out what you do and who you serve, then drafts the questions worth testing. You can edit every one.
02
We ask the AIs
Every question runs against real AI models with live web search on, the way a customer would ask. No stale training-data answers.
03
A judge reads every answer
An independent model reads each response and records who was recommended, in what order, with what caveats. Nothing is eyeballed.
04
See the evidence
Your mention rate, who outranks you, what the AIs actually said, and the exact articles and directories behind competitor recommendations.
The report
One honest number, then everything behind it
Your mention rate
Mentioned in 9 of 15 answers is a fact you can act on. GhostCheck never converts it into a made-up score out of 100.
The question × model matrix
Every question, every AI, one grid. Click any cell and read the AI's full answer, word for word, exactly as stored.
Who the AIs recommend instead
A ranked leaderboard of the businesses the AIs actually named, with mention counts and the quotes they used.
The sources doing the talking
The roundups, review sites, and directories the AIs cited before answering, and whether your business appears on each one.
Questions
Fair things to ask
Is this real data?
Yes. Every scan sends your questions to the AI providers' live APIs with web search enabled, stores every raw answer, and links each claim in the report to the answer it came from. The headline number is a real mention rate, never an invented score.
How long does a scan take?
Usually 1 to 3 minutes. Reading your site and drafting questions takes a few seconds; the AI queries run in parallel and the slowest models set the pace.
What counts as a good mention rate?
It depends on how competitive your category is. Above 70% means the AIs already treat you as a default answer. Below 30% means most people asking AI for a recommendation never hear your name.
Can I improve my rate?
Usually, yes. AIs lean on specific sources: roundup articles, review sites, directories, local press. The full report shows exactly which pages the AIs read and whether you appear on them, which turns into a concrete to-do list.
Which AIs do you check?
The free check runs ChatGPT, Gemini, and Perplexity. The full report adds Claude and Grok and asks more questions across all five.
Will the scan affect my website?
No. GhostCheck reads a handful of public pages the way any visitor would, with rate limits and size caps. It never logs in, submits forms, or changes anything.
Honest by design
The report's headline number is your real mention rate, like “mentioned in 7 of 24 AI answers.” Not an invented score. Every claim links to the actual AI answer it came from, and if you're doing well, the report says so.